Data Protection and Privacy Policy | Sucden Financial (HK) Limited

Data Protection and Privacy Policy

Situations in which Sucden Financial (HK) Limited (“SFHKL”) collects personal data

SFHKL collects personal data from you including your name, address, telephone number and email address, when you enter such information on this site, or when you open an account with us. If you are already or become a client of SFHKL, we may also be required to collect financial and other types of personal data from you in accordance with the rules of our regulator, the Securities and Financial Commission (“SFC”).

In addition to the above, if you are an existing client of SFHKL and you wish to have online access to view statements and other information relating to your account, we will ask you to provide some information about yourself for security, identification and verification purposes.

When you visit our site, we may also log your IP address, a unique identifier for your computer or other access device.

Purpose of collecting your personal data

We will use your personal data for the purposes of providing the services you have requested, for administration and customer services, for research/statistical analysis purposes and to ensure that the services that we offer are tailored to your needs and interests. We may keep your information for a reasonable period for these purposes.

In assessing your application to open an account, to prevent fraud, to check your identity and to prevent money laundering, we or our parent company, Sucden Financial Limited, may search the files of third party screening agencies who may record any searches on your file. This information may be used by other credit grantors for making credit decisions about you and the people with whom you are financially associated, for fraud prevention, money laundering prevention and occasionally for tracing debtors.  Information used for these purposes will include publicly available information such as, bankruptcy orders or repossessions.

Please note that, for the purposes outlined above, it is obligatory that you supply your personal data where it is required to conduct anti-money laundering, anti-financial crime and credit checks to ensure compliance with applicable laws and regulations pertaining to these areas. Accordingly, failure to supply any requested personal data may result in us being unable to open an account with you.

Disclosure to comply with legal and/or regulatory obligations

We may disclose personal data in order to comply with a legal or regulatory obligation.

Information sharing and marketing

Where we intend to use your personal data in direct marketing in a personal capacity (i.e. as opposed to using an individual’s office contact details to directly market products or services for the exclusive use of their business) we will notify you orally or in writing of this fact, stating the kinds of personal data we intend to use and the classes of goods, facility or service to be offered/advertised. We will not proceed to engage in the direct marketing until we have received your express, written consent to this.

We do not disclose personal data to third parties for marketing purposes.

Pursuant to the purposes listed in 2, above, we may share information with other corporations provided that appropriate confidentiality agreements are in place.

We may also take steps to “anonymise” personal data to ensure personal details cannot be distinguished when sharing data.

We may disclose personal data to an affiliated company where this is better placed to respond to an inquiry, for example, where it provides products or services requested. We will notify you when we consider this to be necessary.

Using e-mail to send personal information

Any information which we send to you by e-mail will not be encrypted. We cannot guarantee confidentiality of e-mails that you send to us.

Consent to processing your personal information

By providing us with your personal data, you consent to our processing your sensitive personal data, such as criminal convictions, for the above purposes.

Transferring information outside Hong Kong

In certain circumstances it may be necessary to transfer your personal data to countries/jurisdictions other than Hong Kong. The classes of persons to whom data may be transferred include SFHKL’s parent company, Sucden Financial Limited, and third party screening agencies for the purposes outlined above.

Information you provide us on other persons

If you provide us with information about another person, you confirm that they have appointed you to act for them, to consent to the processing of their personal data including sensitive personal data and that you have informed them of our identity and the purposes (as set out above) for which their personal data will be processed.

Keeping your information secure

We also take appropriate measures to ensure that the information disclosed to us is kept secure, accurate and up to date and kept only for so long as is necessary for the purposes for which it is used. 

You are entitled to ask for a copy of the information we hold about you (for which we may charge a small fee) and to have any inaccuracies in your information corrected.

Recording of communications

For quality control, regulatory and training purposes, we will monitor or record your communications with us subject to applicable legislation and regulation on retention.

Changes to personal details

If your personal details change, if you change your mind about any of your marketing preferences or if you have any queries about how we use your personal data, please let us know by email: We will update our records when you inform us that your details have changed.

This data protection and privacy notice may change and therefore you should review it regularly.  We will of course notify you of any changes where we are required to do so.

Links to other websites

This site may contain hyperlinks to websites owned and operated by third parties. Where this is the case, we urge you to review the equivalent data protection, privacy and cookie policies available on such websites. We do not accept any responsibility or liability for the data protection of privacy practices of third parties in relation to such websites and your use of third party websites is entirely at your own risk.

Use of Cookies

Sucden Financial HK Limited’s (“SFHKL”, “we”, “our”, “us”) website uses cookies.

What is a cookie?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user’s device. You can find more information about cookies at: and and

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.

A list of all the cookies used on this website by category is set out below.

Categories of cookie we use

The categories of cookies we use are:

(1)   ‘strictly necessary’ cookies: these cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. This category cannot be disabled.

(2)   ‘analytical’ / ‘performance’ cookies: these cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies do not collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works. By using our website, you agree that we can place these types of cookies on your device.

(3)   ‘functionality’ cookies: these cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites. By using our website, you agree that we can place these types of cookies on your device.

(4) ‘targeting’ cookies: these cookies are used to deliver adverts more relevant to you and your interests They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They remember that you have visited a website and this information is shared with other organisations such as advertisers. By using our website, you agree that we can place these types of cookies on your device.

List of cookies in use on this website:

Cookies Stored





Cookies Toolbar Functionality


Website security. Strictly necessary


Website security. Strictly necessary


Analytical / Performance.


Analytical / Performance.


Analytical / Performance.


Analytical / Performance.

ApplicationGatewayAffinity Analytical / Performance.


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*


Analytical / Performance.*

*Google Analytics cookie. For more detailed information, please refer to the following website:

Setting your cookie preferences

You can control how cookies are placed on your device from within your own browser. You can also delete existing cookies from your browser. However, refusing and/or deleting cookies may mean some sections of our site will not work properly.

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Tel: +852 3665 6000